nyc itinerary: shopping trip


It's a fact that you could make a trip to New York and literally spend the entire time shopping. A lot of people spend a huge amount of their trips shopping as it is, but you could also make it a theme based on the kind of shopping you want to do and the vibe you're looking for. This itinerary has ideas for both a classic, Gossip Girl shopping trip vibe and a trendy, It-Girl vibe.


11 Howard
This is the new place to stay during Fashion Week and, thus, the perfect spot for your shopping trip. It is conveniently located right across the street from the Glossier showroom, just a couple blocks from prime SoHo shopping, and it has two really stylish dining options: Le Coucou and The Blond. This is a super trendy, aesthetically pleasing hotel that will look really good on Instagram. 

Lotte New York Palace
If you want your shopping trip to be more of a Gossip Girl experience, stay at the Lotte New York Palace. This is, of course, where Serena and Chuck lived during the first season of the show. It has a very classic vibe and is located in midtown near the high-end shopping locations like Saks and so on.

The Standard High Line
If you're more of the downtown type, check out The Standard High Line in the Meatpacking District. Staying here will put you close to the 'cool girl' stores like The Kooples, In Support Of, All Saints, and more. It's also close to DVF headquarters, so you might see Diane. This area is really the quintessential 'fashion' neighborhood, if you ask me.


Fred's at Barney's
Going for lunch at Fred's always makes me feel super glamorous, especially the Madison Avenue location. It's located on an upper floor of Barney's with a great view of the city and a vibe that makes it feel like you'd see a Real Housewife or someone like that. Its menu has all of the classic, country club style dishes you'd think of but my favorite is the chicken noodle soup with bread and ginger ale.

Jack's Wife Freda
If there's one spot I think of when I think of the fashion crowd, it is definitely Jack's Wife Freda. You've probably seen it on everyone's Instagram, but for good reason. It's simple and cute with a really good Mediterranean menu. 

Old Rose
I consider Old Rose to be the new While We Were Young, so go check it out before it gets too crowded. It's a very Instagram aesthetic, pink and white Italian restaurant with beautiful checkerboard floors. Order a cocktail and then take photos in the restaurant but also inside The Jane Hotel, which is very Wes Anderson.


Shopping in SoHo and Nolita
Here, you'll find a blend of fashion staples and smaller, independent stores. It could be considered the city's main shopping district. You'll find H&M, Zara, Aritzia, and Adidas but also Kith, Acne, Zimmermann, Dior, and Isabel Marant. Also check out McNally Jackson, Housing Works, and all the other little independent shops you find. Bleecker Street between Lafayette and Bowery has some cute little places and there's also a Laundress store nearby.

Boutique shopping on Bedford Avenue in Williamsburg
For more charming, independent boutiques, try Bedford Avenue in Williamsburg. This is my 'neck of the woods' so to speak and I always find a ton of cute places. Try Catbird, the Mini Mall, Awoke Vintage, The Stone Flower, Pinkyotto, and Amarcord Vintage (this place has the most beautiful, high-end vintage clothes and accessories I've ever seen---think Gucci and Hermes). If you go up to Driggs Avenue, there are more cute shops like Monk Vintage and Concrete + Water. 

Classic shopping uptown
For the most classic shopping, head uptown to Madison Avenue, Lexington Avenue, and 5th Avenue (basically starting at East 57th Street). You'll find old-school brands like Hermes, Cartier, and Chanel as well as newer brands like Mansur Gavriel and Stuart Weitzman. Of course, spend time in the big department stores like Bergdorf's, Barney's, Henri Bendel, and Bloomingdale's for the most magical shopping experience.